Find Your Reason

There are three little distractions making all sorts of noise in my office right now.

I’m going to start by saying that if money is your only reason for being in the career you’re in, you won’t be able to do it very long. Money can be an excellent motivator at first, and it can do a fantastic job of boosting momentum. However, when things are tough, money isn’t enough to keep most people moving.

That’s why it’s absolutely critical to find a source of motivation that matters to you more than any of your fears or anxieties. You need a compelling reason to continue to trudge through tough times (like when the sales aren’t closing or there’s a death in the family) and keep working until things are back on track. It’s tough to be successful – especially in those early years where most businesses fail – without a motivator of great importance.

People often say that motivation doesn’t last. Well, neither does bathing – that’s why we recommend it daily.

– Zig Ziglar

Those three little distractions in my office? They irritate the hell out of me when I’m trying to get something done. However, without them, I wouldn’t be moving towards anything of value to begin with. My sons are my reason for building a company, for working independent of a job, and for the continued growth of my company, even through the lulls.

Staying motivated can be one of the largest challenges we as business owners face today. Fluctuating economic situations, uncertainties about the future, and our inherent need of money for survival all leave us with moments of doubt, fear, and anxiety. Even having a great reason to stay motivated doesn’t guarantee you will stay motivated. However, it gives you a reason to implement great self-motivational strategies, like this list from Gleb Rays at lifehack.org. When you don’t want to do something, remember your “why”.

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About the author:

Michael McNew
Web developer, marketing innovator, technology enthusiast, and founder of Visceral Concepts, Michael McNew has developed a passion for delivering value to small business, turning his creativity towards image and reputation building for small business owners.