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Tag: Customer Experience

B2B Marketing In The Post-COVID World
May 20, 2020May 20, 2020

B2B Marketing In The Post-COVID World

Digital Marketing by Michael McNew

B2B marketing post COVID is ready for a massive shift that springs from the way it has changed people’s behavior. This is what to do.

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Build Your Brand Online: A Practical Approach
September 7, 2018April 29, 2020

Build Your Brand Online: A Practical Approach

Branding by Michael McNew

Building a brand used to be a luxury that only big companies can afford. Now it’s accessible to anyone. This practical guide will help you do it well.

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4 Secrets to Maximize Your B2B Sales
September 2, 2016

4 Secrets to Maximize Your B2B Sales

Marketing by Michael McNew

We don’t treat our business clients the same way consumer companies treat consumers. I understand that the sales process can often be different when selling to a company than it is when selling to a consumer, but there are a lot of things that we do that aren’t conducive to successful marketing. We need to take some of the practices of B2C and learn to treat our business clients like people. In that spirit, here are 4 things you should do in your B2B marketing process.

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