If you don’t manage to pull off a great marketing strategy, you’ll never have the revenue to grow. However, you may not have the cash reserves to run a pay-per-click ad or put together traditional marketing materials. The truth is, with a little patience to learn something new, the best channels for marketing on a budget are readily available, under your control, and (best of all) free. That's right, free.
Join Visceral Concepts Founder Michael McNew as he talks about the perfect strategy for a successful site launch. If you have ever thought about getting a website for your business or redesigning your existing one, this is definitely for you.
SEO, or search engine optimization, is one of those polarizing topics in the digital marketing world. Some marketers make it their mission to understand every nuance that comes out of Google's algorithm. Others - myself included - can't fathom how keeping up with every detail is worth the money. Fortunately, for the group I'm in, there's a way to optimize your site that isn't so technical. This amazing method is probably something you're already familiar with. It's content. Let's go over what "good" content is.