Social media is becoming a central aspect of earning new customers. That’s why it’s so important that you learn to handle negative feedback the right way so you can transform it into a success story for your brand.
Join Visceral Concepts Founder Michael McNew as he gives you strategies to use marketing automation to boost your conversion rates. Episode 16 is not to be missed.
A solid brand will determine the fate of your business. It’s the cornerstone of your decision making, the bridge between your mission and your clients, and the gauge by which you measure your company’s success. You need to develop your brand thoroughly and successfully.
We don’t treat our business clients the same way consumer companies treat consumers. I understand that the sales process can often be different when selling to a company than it is when selling to a consumer, but there are a lot of things that we do that aren’t conducive to successful marketing. We need to take some of the practices of B2C and learn to treat our business clients like people. In that spirit, here are 4 things you should do in your B2B marketing process.
“Your premium brand had better be delivering something special, or it’s not going to get the business.” – Warren Buffett