With one of the strongest social media backings in entertainment, and as the first and only television personality to conquer LinkedIn, Conan O'Brien is the king of all social, and he will inspire your small business marketing.
This week's recommendation is both one of the most utilized tools available, yet also one of the most ignored. The realization that I should point out why every business should be doing it came as the result of a discussion that I held on Alignable called "How do you network?" and, more specifically, an answer that I got. One of the contributors to the discussion mentioned limited social networking through LinkedIn and Twitter only, due to the reason that he was in the B2B market. So, here's why you should be on as many social networks as you can handle.
Exactly one year ago today, we wrote this awesome post about your LinkedIn profile called "120 Character Description". It was a highly read and shared piece about the importance of your LinkedIn headline and how to use it properly. It's probably one of the most valuable pieces of LinkedIn advice we've ever shared. Until today.