If you want your content seen, you're going to need micro content to spread the message.
Content Marketing

How To Maximize Your Marketing Micro Content

1 year ago | 11 minute read

If you're going to get your content noticed, you need to maximize it's reach. This is a guide - with examples - on making micro content that you can use across channels to spread your marketing message.

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You'll be in disbelief over these small business marketing myths.
Marketing

13 Myths About Small Business Marketing

1 year ago | 15 minute read

If you're not marketing, you're in trouble. If any of these myths are the reason, I want to dispel them before they become a problem. Your business is at stake.

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Huge Facebook exposure means getting your fans as excited as these concert goers.
Visceral Concepts TV

How To Get Huge Facebook Exposure Fast

3 years ago | 4 minute read

Social media is important to any content strategy. For most companies, Facebook is the most logical choice of social networks to focus on. And getting exposure on Facebook is critical. With far-and-away the largest active monthly user base among all social networks, it’s the largest pool of eyes to compete for. And compete you must. Here are some quick secrets to help make that happen.

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Putting yoursaelf on Facebook Live broadcasts is great for business!
Marketing

Master Facebook Live With These 5 Simple Tips!

3 years ago | 4 minute read

Live video broadcast is the future of social media. With a monthly active user base of 1.7 billion people, Facebook Live is the logical place to start it.

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The Power of Insights
Tech Talk

The Power of Insights

4 years ago | 3 minute read

If you run your own Facebook page, you've noticed that things can be a bit hit-or-miss when it comes to what people like and see. Some things seem to get way more attention than others and, if you "post it and forget it", you may be extremely confused as to why. That's where Insights come in to play. No, we're not talking powers akin to clairvoyance, but rather the analytical feature that Facebook provides to every page admin.

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This Week In Business News: Tough Wage Laws, Facebook Shopping, and Franchise Protection
Business News

This Week In Business News: Tough Wage Laws, Facebook Shopping, and Franchise Protection

4 years ago | 2 minute read

Amid a major series of business focused laws signed in to effect and vetoed out this week, there were a few key takeaways that could prove to have huge impacts, though how positive or negative is yet to be seen. An interesting "fair wage act" was just signed in to effect by Governor Brown that changes the way sexual discrimination can come in to play. Facebook has introduced a dramatically different shopping experience for it's platform. And Governor Brown also put a huge legal protection forth for franchise owners. Here's what happened this week in the news.

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Recommendation of the Week: Social Networking
Recommendation of the Week

Recommendation of the Week: Social Networking

5 years ago | 2 minute read

This week's recommendation is both one of the most utilized tools available, yet also one of the most ignored. The realization that I should point out why every business should be doing it came as the result of a discussion that I held on Alignable called "How do you network?" and, more specifically, an answer that I got. One of the contributors to the discussion mentioned limited social networking through LinkedIn and Twitter only, due to the reason that he was in the B2B market. So, here's why you should be on as many social networks as you can handle.

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This Week in Business News: Labor Unions, Benefit Money, and a New Ad Platform
Business News

This Week in Business News: Labor Unions, Benefit Money, and a New Ad Platform

5 years ago | 2 minute read

In the news this week, we've got some varied topics. California Governor Jerry Brown faces a bill that would drive state contracting power to the unions and leave out non-union small business owners. Companies around the nations have been getting creative in their methods of dealing with the ACA fallout. And today, Facebook rolls out it's new net-wide advertising platform. Here's what's going on this week in business.

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